Generic Structure of Advertisement and Samples
English Admin – Learning English text today is about advertisement. What is advertisement and how does the writer organize the paragraphs? This is the articles about the definition and the generic structure of advertisement as functional text.
Learning English in high school now concerns to types of text. There are genres, functional text and transactional or interpersonal text dialog. Some of functional text is advertisements. Together with announcement, brochure, leaflet, and banner, advertisement is often found in many test questions. So below is what we are understand about it
Advertisement is a public announcement in a newspaper, television, or internet advertising something such as a product for sale, services offered or an event.
According to many experts, advertisement is a public announcement commonly found in a newspaper, television, or internet advertising. Sometimes it is about a product, services, or an event for sale. How an advertisement is arranged by the writer. Below is the generic structure:
1. Purpose: What is the purpose of the writer to compose the advertisement text?
2. Name of product: This is about name and brand. What product, service or events to sell?
3. User: Who need the product? What ares the product and service for?
1. Purpose: What is the purpose of the writer to compose the advertisement text?
2. Name of product: This is about name and brand. What product, service or events to sell?
3. User: Who need the product? What ares the product and service for?
Now let see the following sample of advertisement for several products or services
The example of advertisement text is about a product to sell. Do you know what is the product? Yes it is about a travel agent service to New Zealand. I think one of you have ever been there. It is very wonderful, isn’t it?
The second text of advertisement is about training service. Do you need a course to make you a hotelier? If yes, this is your first stage to reach your dream, managaing and owning a hotel
The third sample of advertisement above is selling a space. It is an office suite. If one of you need a new company office, this advertisement is what you are looking for.
That’s all about advertisement text in English. It is one of other kind of functional text which should be studied in classroom when students are learning English. This kind of approach in learning is famous as text base approach. Happy learning English
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